Business Overview
Royalarc Electrodes is engaged in the manufacturing of welding consumables, including welding electrodes, flux-cored wire, MIG/TIG wires, used in the welding of tanks, boilers, heavy structures, beams, pipes, cylinders, and pressure vessels. These products cater to industries such as railways, roadways, airport infrastructure, refineries, shipyards, mines, sugar, telecom, thermal power stations, and PEB sectors. Additionally, the company trades ancillary products like wheels, electro slag, welding flux-cored wire, electro slag strip cladding, SAW flux, and TIG/MIG wires.
The manufacturing facility, spanning 25,082.61 sq. mtr in Zaroli, Umbergaon, Valsad, Gujarat, Bharat, is equipped with extrusion units, baking ovens, drawing units, cutting units, forming mills, powder mixers, packing machines, and testing labs. Key raw materials include copper-coated wire, MS strips, MS wire, SS strip, SS wire, nickel wire, and ferro alloy powder, all conforming to international standards. The facility is equipped with chemical analysis instruments, spectrometers, and material testing lab equipment to ensure compliance with domestic and international quality standards.
The company supplies products domestically and exports to 20+ countries. A strong client base and high repeat business are attributed to certifications from American Bureau of Shipping (ABS), Indian Boilers Regulation (IBR), and Bureau of Indian Standards (BIS). Inspection and testing are conducted in NABL-accredited laboratories as per client requirements. Raw materials are sourced from domestic manufacturers and traders, considering market availability, pricing, and quality.
As on December 31, 2024, The Company's overall staff strength is 144 employees including skilled and unskilled labour, administrative staff and management team. The Bankers to the Company are Hongkong and Shanghai Banking Corporation Limited (“HSBC Bank”) and State Bank of India (“SBI”).
Industry Analysis
Industry Size Globally:
The global welding consumables market was valued at approximately USD 17.7 billion in 2024 and is projected to reach USD 26.3 billion by 2033, growing at a CAGR of 4.49% during 2025-2033.
Past Growth Trends:
Historically, the welding consumables market has shown steady growth due to increased industrial activities, particularly in construction, automotive, and energy sectors. The expansion has been driven by rising infrastructure projects and manufacturing activities across the globe.
Future Growth Expectations Globally:
Growth is anticipated to continue driven by advancements in welding technologies, increasing demand for sustainable and eco-friendly welding solutions, and the expansion of industries like automotive, aerospace, and construction. Automation in welding, including the use of robotic systems, is also expected to boost demand for consumables.
Growth Expectations in India:
India's welding consumables market was valued at USD 1,175 million in 2023 and is expected to grow at a CAGR of 6.2% to reach USD 2,046 million by 2032. Key drivers include rapid urbanization, government initiatives for infrastructure development, and the push towards renewable energy sectors like solar and wind power. Policies like the "Make in India" campaign support domestic manufacturing, including welding consumables.
Key Drivers:
Global: Rising construction and automotive industries, technological advancements in welding, and the need for maintenance and repair in aging infrastructure.
India: Infrastructure projects, government support for manufacturing, growth in automotive and power sectors, and increasing defense and aerospace activities.
Supporting Policies:
Global: Environmental regulations encouraging eco-friendly welding solutions, safety standards that promote the use of quality consumables.
India: The National Infrastructure Pipeline, Production Linked Incentive schemes for manufacturing, and policies aimed at reducing import dependency.
Key Players in the Industry:
Major global players include Lincoln Electric, Kobe Steel, ESAB, and Air Liquide. In India, Royalarc Electrodes competes alongside other domestic players like Ador Welding Ltd. and ESAB India. Royalarc's focus on specialized products like welding electrodes and wires positions it well within niche markets.
Market Share by Sales and Profitability:
Specific market share data for Royalarc Electrodes is not publicly available, but the industry is characterized by fragmentation with numerous players. Profitability in this sector can be influenced by raw material costs, technological innovation, and market penetration strategies. Companies like Lincoln Electric have shown strong profitability due to global presence and diversified product offerings, while profitability for smaller players like Royalarc might depend more on niche market dominance and cost management (Source: General industry analysis from various market research reports).
Sources of Information:
IMARC Group's market research reports on welding consumables.
Fortune Business Insights for market size and growth projections.
Royalarc Electrodes' Red Herring Prospectus for company-specific information.
Various market research platforms like MarketResearchFuture, VerifiedMarketResearch, and others for industry trends and competitor analysis.
This overview provides a snapshot of the welding consumables market with a focus on Royalarc Electrodes' operational environment.
Business Strengths
1. Geographical Presence in Bharat and Overseas
Royalarc Electrodes distributes products across multiple states in Bharat through a network of dealers, distributors, and direct sales to end customers. A dedicated sales and marketing team of nine employees manages distributor relationships, appoints new dealers, and oversees order procurement and collections. This widespread presence enables the company to cater to growing market demand.
2. Established Customer Relationships Across Industries
With over 25 years of experience in welding consumables, the company has built a strong and diversified customer base across industries, including railways, roadways, airport infrastructure, refineries, shipyards, mines, telecom, and thermal power stations. A commitment to quality, customized solutions, and timely delivery has helped in establishing long-term client relationships.
3. Consistent Financial Growth
Royalarc Electrodes has evolved into a multi-product welding consumable manufacturer, showing steady revenue and profitability growth. Revenue from operations increased from ₹6,290.97 lakhs in Fiscal 2022 to ₹9,978.75 lakhs in Fiscal 2024, at a CAGR of 25.94%, while PAT grew from ₹212.13 lakhs to ₹1,192.63 lakhs, at a CAGR of 137.11%. A strong balance sheet and cash flows support strategic initiatives, growth opportunities, and effective financial management.
4. Experienced Leadership and Strong Management
Led by Chairman & Managing Director Bipin Sanghvi, Whole Time Director Swagat Sanghvi, and Whole Time Director & CFO Hardik Sanghvi, the leadership team has over three decades of experience in the welding consumables industry. Their expertise in manufacturing, finance, procurement, and marketing has been instrumental in scaling domestic operations, anticipating market trends, and maintaining strong customer relationships.
Business Strategies
1. Expansion of Manufacturing Capacity
Royalarc Electrodes has progressively increased production capacity to meet rising demand. The manufacturing facility in Umbergaon, Valsad, Gujarat, initially started with 18,000 MTPA capacity, underwent expansions in 2003 and 2014, covering 25,082.61 sq. meters. To further scale operations, a new factory shed will be constructed within the same premises, utilizing ₹373.82 lakhs for infrastructure and ₹114.84 lakhs for solar installations. This expansion is expected to enhance production capacity, drive sales growth, and achieve economies of scale.
2. Brand Strengthening and Market Expansion
With the industry's shift from the unorganized to the organized sector, Royalarc Electrodes is focused on brand awareness and market penetration. Efforts include expanding the dealership network, establishing new marketing offices, and appointing additional dealers, particularly in smaller towns and rural areas, to increase market share.
3. Enhancing Marketing Network
Business operations are being strengthened by expanding the customer and dealer base through targeted marketing efforts. The strategy involves hiring experienced marketing professionals to enhance domestic and international outreach, ensuring customer engagement through quality offerings and sustainable practices.
4. Operational Efficiency and Cost Optimization
To remain competitive, the company is investing in automation and energy-saving initiatives. Technological upgrades include the installation of XRF machinery, 450 KWp rooftop solar panels to reduce grid dependency, and the use of gas-fired furnace technology for electrode baking, improving energy efficiency and cost-effectiveness
Business Risk Factors and Concerns
1. Dependence on the Domestic Market
A significant portion of revenue is derived from the Indian domestic market. Any economic slowdown, regulatory changes, or reduced demand within this market could adversely impact business operations, financial performance, and growth. While exports span Asia, APEC, Africa, the Middle East, and Europe, reliance on domestic sales increases vulnerability to regional market fluctuations.
2. Customer Concentration Risk
A substantial share of revenue comes from a limited number of key customers, with no long-term supply commitments or exclusivity agreements in place. Any loss of major clients, decline in demand, or financial instability among key customers could significantly affect revenue, cash flows, and overall business stability. Additionally, surplus production capacity may lead to financial losses if alternative buyers are not secured.
3. Geographic Revenue Concentration
A major portion of domestic revenue is generated from the western and central zones of India. In Fiscal 2024, 2023, and 2022, sales from these regions accounted for 64.70%, 62.82%, and 62.89% of total revenue, respectively. Economic, political, or regulatory disruptions, natural disasters, or market competition in these regions could adversely affect manufacturing, distribution, and overall financial performance. Any shift in regional demand, increased competition, or external disruptions could impact revenue, cash flows, and business prospects.
Royalarc Electrodes faces key business risks, including high dependence on the Indian domestic market, reliance on a limited number of key customers, and concentration of revenue in western and central India. Any economic downturn, customer loss, or regional disruptions could significantly impact financial performance, cash flows, and growth prospects.
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