Adcounty Media India IPO Review

Adcounty Media India is a BrandTech company focused on providing end-to-end solutions to brands, that cover everything from branding to performance optimisation. They leverage the latest technologies to serve a diverse range of clients spanning across various industries. The firm empowers its client-base with customized advertising solutions that are designed and developed through the lenses of customers. 

The Promoter and Managing Directors, Mr. Chandan Garg and Mr. Aditya Jangid have an experience of 15 years in Informational Technology and Software Development and 21 years in Sales, Operational Finance and Business Development, respectively. While the Promoter and Whole Time Directors, Mr. Abbhinav Rajendra Jain and Mr. Delphin Varghese have an experience of 20 years in Business Operations and 18 years in Media Planning, respectively. The Promoter and Non-Executive Non-Independent Director, Ms. Vartika Dangayach has an experience of 12 years in personnel and organisational development. 

The Revenues from operations for the Fiscals ended on Mar 31, 2025, 2024 and 2023 were ₹  6,958.04 Lakh, ₹ 4,324.28 Lakh and ₹  5,364.02 Lakh. The EBITDA for the Fiscals ended on Mar 31, 2025, 2024 and 2023 were ₹ 1,893.69 Lakh, ₹  1,138.49 Lakh and ₹1,047.94311.56 Lakh. The Profit after Tax for the Fiscals ended on Mar 31, 2025, 2024 and 2023 were were ₹  1,375.01 Lakh, ₹ 828.23 Lakh and ₹  763.50 Lakh respectively. This indicates a steady growth in financial performance.

The Company Key Performance Indicates the pre-issue EPS of ₹ 8.37 and post-issue EPS of ₹ 6.11 for FY24. The pre-issue P/E ratio is 10.15x, while the post-issue P/E ratio is 13.91x against the Industry P/E Ratio is 25.00x. The company's ROCE for FY24 is 47.27%, ROE for FY24 is 47.28% and RoNW is 47.28%. These metrics suggest that the IPO is fairly priced.

The Grey Market Premium (GMP) of Adcounty Media India showing listing gains of 22.22 %.Given the company's financial performance and the valuation of the IPO, we recommend Risky Investors to Apply to the Adcounty Media India Limited IPO for Listing gain.

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About the Author
CA Abhay Kumar (Also known as  CA Abhay Varn) is a qualified Chartered Accountant by profession and cleared CA at age 21. He is a SEBI Registered Research Analyst with Registration Number - INH300008465. He Possesses 8+ years of experience in the Stock Market Field and has also worked in Big CA firms.