Airtel WiFi customers get free Zee5 access on plans starting at ₹699

Sandip Raj Gupta

    20/Dec/2024

What's Covered Under the Article

  1. Airtel WiFi plans of ₹699+ now offer free access to Zee5 content, including movies and web series.
  2. Zee5 content adds to Airtel’s OTT benefits, which already include Netflix and Disney+ Hotstar.
  3. Airtel strengthens its digital ecosystem with 350 HD channels and 27 OTT platforms.

Bharti Airtel Limited, one of India’s largest telecommunications providers, has announced an exciting collaboration with Zee5, India’s leading OTT platform. This strategic partnership aims to enhance the entertainment experience for Airtel WiFi customers by providing them with complimentary access to Zee5’s vast content library.

What the Partnership Offers

Starting December 20, 2024, Airtel WiFi users on plans priced at ₹699 and above can enjoy Zee5 content at no additional cost. The offer is designed to cater to a diverse audience with access to:

  • 1800+ TV shows
  • 4000+ movies
  • A rich lineup of popular web series across multiple languages

Some of Zee5’s exclusive titles include RRR, Sam Bahadur, Sirf Ek Bandaa Kaafi Hai, and regional hits like Manorathangal and Aindham Vedham. Customers can stream over 1.5 lakh hours of entertainment content, all integrated seamlessly into their Airtel WiFi plans.

Airtel WiFi Plan Details

Plan Speed Linear TV Channels OTT Benefits
₹699 Up to 40 Mbps 350+ HD channels Zee5, Disney+ Hotstar, 22+ OTT platforms
₹899 Up to 100 Mbps 350+ HD channels Zee5, Disney+ Hotstar, 22+ OTT platforms
₹1099 Up to 200 Mbps 350+ HD channels Zee5, Amazon Prime, Disney+ Hotstar
₹1599 Up to 300 Mbps 350+ HD channels Zee5, Netflix, Amazon Prime, Disney+ Hotstar
₹3999 Up to 1 Gbps 350+ HD channels Zee5, Netflix, Amazon Prime, Disney+ Hotstar

Customers can claim these benefits using the Airtel Thanks app, ensuring an easy activation process.

A Rich Digital Content Portfolio

With this partnership, Airtel WiFi now boasts one of India’s largest digital content portfolios, offering access to over:

  • 350 linear TV channels
  • 27 OTT platforms, including Netflix, Amazon Prime, and Disney+ Hotstar

This makes Airtel a frontrunner in providing a holistic digital lifestyle experience, enabling users to stream high-quality entertainment across genres, languages, and formats.

Expert Insights

Amit Tripathi, Chief Marketing Officer & EVP Customer Experience at Bharti Airtel, highlighted Airtel’s focus on partnerships to build a world-class digital ecosystem. He stated, “Zee5’s rich library adds depth to our content portfolio, further delighting our customers.”

Manish Kalra, Chief Business Officer at Zee5, expressed enthusiasm for the collaboration, emphasizing Zee5’s commitment to democratizing access to premium entertainment.

Why It Matters

This partnership not only strengthens Airtel’s value proposition but also aligns with Zee5’s strategy to expand its reach among India’s rapidly growing OTT audience. By integrating Zee5’s expansive library with Airtel WiFi plans, both companies aim to:

  1. Enhance customer retention through added value.
  2. Tap into the growing demand for on-demand entertainment in India.
  3. Drive digital transformation in how Indians consume entertainment.

Conclusion

The Airtel-Zee5 partnership is a win-win for both companies and their customers. With unrivaled entertainment options, Airtel WiFi subscribers are set to enjoy a more engaging and personalized streaming experience.

This collaboration underscores Airtel's commitment to staying at the forefront of digital innovation, offering seamless entertainment access to millions of households in India.

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