Apple is gearing up for what is expected to be its most groundbreaking product lineup in years, set to be launched around 2027, marking the 20th anniversary of the iPhone. According to Mark Gurman of Bloomberg, the lineup aims to usher in a "product renaissance" following years of incremental updates to its existing products. This ambitious shift includes the long-anticipated foldable iPhone, a radically redesigned iPhone, AI-powered smart glasses, and a suite of other innovative devices designed to position Apple for the future of technology.

The Foldable iPhone: A Major Milestone for Apple

One of the most exciting aspects of Apple's 2027 strategy is its first foldable iPhone. This has been a long-rumored product, and according to Gurman, it is seen internally as a key milestone in the iPhone’s two-decade legacy. Analysts like Ming-Chi Kuo predict that this device could enter production by the last quarter of 2026, with availability slated for 2027.

What sets this foldable iPhone apart from others currently available in the market is its almost imperceptible display crease, a major breakthrough in Apple's display engineering. The foldable iPhone is expected to be priced between $2,000 and $2,500, making it a premium product aimed at those seeking cutting-edge technology.

The Radically Redesigned iPhone

Later in 2027, Apple is expected to unveil a completely redesigned iPhone, which will likely depart from the design language of the current models. This new iPhone will feature a sleek, mostly glass body with a curved display and no cutouts. This design nods to the iPhone X, which marked a major shift in the company’s design philosophy by introducing edge-to-edge screens and glass-centric aesthetics.

Apple's Smart Glasses: Entering the Wearable Market

By 2027, Apple is also set to enter the smart glasses market, with a product inspired by Meta’s Ray-Ban smart glasses. Gurman noted that these glasses would feature a custom Apple chip, integrated with Apple Intelligence, which would include generative AI features. These smart glasses are expected to have camera-based environmental awareness, similar to Visual Intelligence, allowing them to interact with the surrounding environment in innovative ways.

AI-Powered Devices and Apple Intelligence

Apple is also working on integrating camera functionality into other popular devices like AirPods and the Apple Watch. These devices will not only enable users to capture their surroundings in new ways but also offer more immersive experiences, powered by Apple Intelligence. This AI system will enhance the user experience through contextual awareness and smarter interactions across Apple’s product ecosystem.

The AI-powered smart glasses will leverage Apple Intelligence, making the devices not just passive tools, but interactive, intelligent assistants capable of understanding their environment, providing real-time assistance, and facilitating more efficient communication and interaction with content.

Siri's Overhaul: A New Era of Voice Assistants

As part of the AI push, Siri, Apple’s voice assistant, will receive a major overhaul. The new Siri will be built using large language models (LLMs), enabling it to deliver a more natural and conversational interface. This update will mark a significant leap forward, ensuring that Siri is better at understanding and processing commands, making it a more efficient assistant for everyday tasks.

The Tabletop Robotic Device

Perhaps one of the most intriguing aspects of Apple's future strategy is its exploration of a tabletop robotic device. This device, said to have an articulating arm, could play a crucial role in Apple’s smart home vision. The tabletop robot is said to feature an AI assistant with a distinct personality, which will enable it to understand its surroundings — recognizing who is looking at the screen, what people are doing, and who is speaking. This device could act as a central hub for the smart home of the future.

Beyond 2027: The Foldable iPad and Touchscreen Mac

Looking beyond 2027, Apple is also working on an innovative device that combines the foldable iPad with a touchscreen Mac. This device, which is unlikely to be ready before 2028, will feature a 7.8-inch creaseless inner display and a 5.5-inch cover display. The product is expected to be housed in a titanium alloy body with a stainless steel-titanium hinge, combining the best of both worlds — portability and functionality.

Conclusion

Apple’s plans for the next decade are ambitious and far-reaching. By 2027, the company is set to release its most significant products yet, including a foldable iPhone, smart glasses, AI-powered devices, and redesigned versions of existing products. These innovations could fundamentally change the way we interact with technology, setting Apple up for another decade of leadership in the tech industry. Whether it’s in AI, wearable devices, or foldable smartphones, Apple’s strategic direction is clear: it’s preparing for a new era of technological breakthroughs.

With these plans in motion, Apple aims not only to celebrate the 20th anniversary of the iPhone but also to usher in a new era of connected, intelligent devices that will shape the future of personal technology. As the company builds upon its past successes, it is positioning itself for another leap forward in the tech world, one that could redefine the way we live, work, and play.

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