Arvind and PurFi Global Partner to Launch Sustainable Textile Facility for H&M Group
Team Finance Saathi
18/Jan/2025

What's covered under the Article:
- Arvind and PurFi Global to establish a textile circularity facility in Gujarat to support H&M’s sustainability targets.
- The joint venture will scale production of rejuvenated fibers from textile waste, meeting global brand demands.
- The facility will contribute to reducing the textile industry's environmental impact by promoting circular manufacturing.
On January 18, 2025, PurFi Global, an innovator in textile waste rejuvenation, and Arvind Limited, a global leader in textile manufacturing, unveiled plans for a joint venture to create a state-of-the-art textile circularity facility in Gujarat, India. This significant manufacturing scale-up, aimed at meeting the sustainability goals of H&M Group, is part of a broader initiative to address the global textile waste crisis and advance the fashion industry toward a circular economy.
The new facility, which will be developed by PurFi Arvind Manufacturing India (PAMI), will start operations with an annual capacity of 5,500 metric tons of rejuvenated fiber, with plans to expand to 10 production lines over the next four years. The facility will use PurFi’s proprietary technology, designed to convert textile waste into high-quality fibers suitable for global textile production standards.
Key Highlights of the Partnership:
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Sustainability Goals: The project aligns with H&M Group’s commitment to using 100% recycled or sustainably sourced materials by 2030. This collaboration with PurFi Arvind Manufacturing is seen as a vital step in supporting the global fashion giant's circular economy initiatives.
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Technology and Innovation: PurFi Global's proprietary technology enables the rejuvenation of textile waste into fibers that match the quality of virgin materials. The technology involves collecting and sorting textile waste, removing elastomers, and using reverse spinning to create high-quality fibers. This closed-loop process has been perfected over two decades and patented globally.
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Scalable Facility: The new facility will feature scalable infrastructure, designed to meet the increasing demand from global brands and manufacturers. With the textile industry grappling with the issue of 92 million tons of waste generated annually, the facility is positioned to make a major impact by converting waste into valuable resources.
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Collaborative Effort for Circular Economy: This partnership is not just about innovation in recycling but also about systemic change in the textile industry. By collaborating with H&M, Arvind Limited, and PurFi Global aim to promote sustainable business models and reduce the environmental footprint of textile manufacturing. The facility in Gujarat is expected to be a hub of sustainable innovation, contributing to the global push for recycling in fashion.
Statements from Key Stakeholders:
- Suhas Khandagale, Material Manager at H&M, emphasized that the collaboration with PurFi Arvind Manufacturing India is a critical component in scaling sustainable technologies and advancing the company’s material vision for the future.
- Joy Nunn, CEO of PurFi Global, commented on the ability of the joint venture to meet the growing demand for virgin-like rejuvenated fibers, highlighting the role of innovation and investment in transforming the textile industry.
- Punit Lalbhai, Vice Chairman of Arvind Limited, emphasized the alignment of the companies' value systems in tackling textile waste and advancing sustainability, which is central to Arvind's mission of being "Fundamentally Right."
Addressing Global Textile Waste:
This facility comes at a time when the textile industry is under pressure to reduce its environmental impact. According to the Circularity Gap Report Textiles, only 0.3% of materials consumed by the textile sector are recycled, and 70% of raw materials used in production are fossil-fuel-based synthetic fibers. Through the collaborative efforts of H&M, PurFi, and Arvind, this new initiative will contribute significantly to the recycling infrastructure and promote extended producer responsibility.
About PurFi Global:
PurFi Global specializes in the rejuvenation of industrial textile waste into high-quality, virgin-like products. The company’s patented closed-loop manufacturing process is energy-efficient and uses significantly less water compared to traditional fiber production methods. With operations in Tulsa, Oklahoma, and Waregem, Belgium, PurFi’s technology is now deployed globally to support a sustainable textile industry.
About Arvind Limited:
Arvind Limited is a renowned textile conglomerate with a diverse portfolio, ranging from textiles and apparel to advanced materials and environmental solutions. Known for its innovation and global reach, Arvind is committed to driving sustainable solutions in textile manufacturing.
About PurFi Arvind Manufacturing India (PAMI):
The joint venture between PurFi Global and Arvind Limited aims to tackle the global textile waste issue by transforming it into valuable, high-quality circular fibers. The Gujarat facility represents a step forward in creating a circular economy within the textile sector, benefiting brands, manufacturers, and the planet.
About H&M Group:
H&M Group, founded in 1947, is a global fashion retailer committed to offering fashion and quality at the best price in a sustainable way. H&M is actively working to reduce its environmental impact and achieve a circular business model, which includes using 100% sustainable materials by 2030.