Bikaji Foods Retail Limited Acquisition Paves Way for New Ventures in FMCG Industry
Team FS
22/Oct/2024

What's covered under the Article:
1. Bikaji Foods Retail Limited (BFRL) acquired by its parent company for exploring new business ventures in FMCG.
2. BFRL’s acquisition aligns with Bikaji Foods' diversification goals, focusing on cafés, QSRs, and food catering services.
3. The acquisition was completed with a cash consideration of ₹63 crore, maintaining Bikaji’s 100% shareholding in BFRL.
Bikaji Foods International Limited (BFIL) has taken a significant step in expanding its operations within the Fast-Moving Consumer Goods (FMCG) industry by fully acquiring Bikaji Foods Retail Limited (BFRL), a wholly owned subsidiary dedicated to exploring new business avenues. The acquisition, which was completed on October 22, 2024, marks a critical move by BFIL as it aims to diversify its business ventures, particularly in areas that align closely with its core operations.
Details of the Acquisition
The acquisition of Bikaji Foods Retail Limited (BFRL) by Bikaji Foods International Limited (BFIL) involved a cash consideration of ₹63 crore. BFRL issued 25.2 lakh equity shares at a premium of ₹240 per share, aggregating the transaction to the stated amount. Despite this investment, BFIL’s shareholding in BFRL remains unchanged at 100%, as BFRL was already a wholly owned subsidiary of BFIL prior to this transaction. The primary objective behind this acquisition is to provide strategic diversification to BFIL’s existing operations.
The authorised share capital of BFRL stands at ₹10 crore, comprising 1 crore equity shares of ₹10 each. The paid-up share capital is valued at ₹2.53 crore, consisting of 25.3 lakh equity shares. As BFRL is now fully acquired, BFIL will be channeling its efforts into new business opportunities through BFRL, which includes cafés, quick-service restaurants (QSRs), catering services, and more.
Industry and Business Line
BFRL operates within the FMCG sector, a thriving industry in India known for its rapid growth and dynamic market opportunities. With this acquisition, BFIL seeks to expand into various subcategories within FMCG, including food chains, ice cream catering, kiosks, mobile food stations, and similar ventures. By tapping into these new markets, Bikaji aims to leverage its brand’s existing market presence to penetrate new customer segments.
Key Promoters and Related Party Transaction
As per the regulatory framework, this acquisition falls under a related party transaction, with key figures like Mr. Deepak Agarwal and Mrs. Shweta Agarwal, who are members of the promoter group, involved in the acquisition process. Mr. Rishabh Jain, the CFO of BFIL, also serves as a director in BFRL. The acquisition was done on an arm's length basis, ensuring regulatory compliance and transparency.
Strategic Objectives and Impact
The acquisition of BFRL offers Bikaji Foods an opportunity to diversify its business, enabling it to move into adjacent business areas that complement its existing line of products. With a focus on food service ventures, BFRL will explore new formats such as:
▪ Quick-service restaurants (QSRs)
▪ Cafés and snack chains
▪ Food catering and mobile food stations
This strategic move allows BFIL to enhance its market share by targeting customers across various food service platforms, creating new revenue streams while solidifying its position within the FMCG sector.
Background of BFRL
Established on September 20, 2024, BFRL is a relatively new entity but has already carved a niche within the FMCG sector. Its business line encompasses the management and operation of food chains, catering services, kiosks, and canteens, all of which are high-growth areas within the FMCG industry. The rapid expansion of these services underscores BFRL’s potential to contribute meaningfully to BFIL's growth in the coming years.
While BFRL's turnover history is not applicable at the moment due to its recent incorporation, the strategic alignment with BFIL’s core business ensures that it remains a critical component of the company's future growth plans. With India being the primary market, this acquisition sets the foundation for future domestic expansions.
Conclusion
Bikaji Foods' acquisition of Bikaji Foods Retail Limited comes at a time when the FMCG industry is experiencing robust growth, driven by rising consumer demand for quick-service restaurants and food catering services. This move positions BFIL to diversify its operations while maintaining its leadership within the snack food market. By leveraging the capabilities of BFRL, the company aims to tap into new market segments and generate additional revenue streams through innovative food service formats.
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This acquisition highlights BFIL’s ambition to explore new business opportunities in emerging markets, aligning with its long-term goals of growth and expansion within the FMCG sector. By integrating BFRL's expertise in food services, BFIL is poised to capture a significant share of the evolving food and beverage industry.
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