Campus Hiring Sees 24% Growth in 2025, Deloitte Reports Job Market Rebound

K N Mishra

    06/Jun/2025

What’s covered under the Article:

  1. Campus hiring in 2025 saw a 24% rise in pre-placement offer conversions and 15% hike in hiring budgets, per Deloitte's report.

  2. Technology and financial services lead as top sectors, while skill-based hiring and AI tools gain dominance in corporate recruitment.

  3. A persistent skills gap limits employability; only 51% of graduates are job-ready due to lack of vocational training and practical exposure.

The Indian job market is showing strong signs of recovery in 2025, according to Deloitte's Campus Workforce Trends Report 2025. The report reveals a significant rebound in campus hiring, driven by growing corporate optimism and a renewed focus on emerging talent pools. The findings are based on data collected from over 200 organisations and 500 academic campuses across India.

One of the most encouraging highlights from the report is the 24% year-on-year increase in pre-placement offer (PPO) conversions, a metric often used to gauge the strength of the job market among fresh graduates. This sharp rise indicates increased employer confidence in hiring from campuses and is viewed as a positive signal for the broader economic environment.

Furthermore, campus hiring budgets increased by 15%, reaching approximately Rs. 4.41 crore (US$ 513,806), reflecting corporate India’s renewed commitment to investing in fresh talent. Although overall compensation grew by 3.9% during FY25, sector-wise trends revealed a mixed performance, with manufacturing and consumer sectors leading the way. Meanwhile, MBA graduates experienced the lowest compensation growth, recording only a 1.6% increase compared to the previous year.


Technology Still the Top Choice, But Skills Matter More

Technology remains the most preferred sector among graduating students, followed by financial services. The popularity of these sectors is attributed to their strong hiring pipelines, promising career paths, and continued investment in digital transformation initiatives.

However, Deloitte’s report also underscores a pressing issue: the mismatch between graduate skills and job market expectations. Despite the rebound in hiring, only 51% of Indian graduates are considered job-ready, largely due to insufficient vocational training and lack of practical, hands-on experience.

This disconnect has led to a growing emphasis on skill-based hiring. Recruiters are placing a premium on specific capabilities, especially in high-demand areas such as:

  • Artificial Intelligence (AI)

  • Machine Learning (ML)

  • Internet of Things (IoT)

  • Robotics

  • Investment Management

  • Financial Modelling

These skills are not only becoming prerequisites for high-paying roles but are also influencing how hiring processes are structured.


AI Tools Reshape Campus Hiring

The report points out a significant shift in how companies engage with potential hires. AI-driven tools are being widely adopted to identify, match, and engage candidates more effectively. These platforms can quickly assess technical knowledge, soft skills, and cultural fit, streamlining recruitment pipelines and reducing bias in decision-making.

Such innovations are particularly useful during campus hiring, where large applicant volumes can be difficult to manage manually. With data-driven hiring platforms, companies are now able to target students based on specific skillsets, ensuring better alignment with job roles and enhancing productivity from day one.


Efforts to Bridge the Skills Gap

To counteract the persistent employability gap, both universities and corporate recruiters are investing in strategic interventions. These include:

  • Mandatory internships and live projects, particularly in final semesters

  • Industry-academic partnerships to shape curriculum around real-world demands

  • Alumni mentoring programs to offer guidance and career support

  • Customized training modules aligned with industry certifications and tools

The report shows positive momentum in Tier I and Tier II campuses, where such collaborative efforts have increased internship opportunities and job offers. However, Tier III institutions continue to struggle, with a 3% decline in internship availability, indicating rising inequality in access to corporate engagement.

This divergence signals a growing need for inclusive hiring strategies and capacity-building programs that ensure equal opportunity across all education tiers. Without such interventions, a large pool of young talent from underrepresented regions may remain untapped.


Sector-Specific Insights: Where the Jobs Are

The Deloitte report offers a sector-wise view of salary and hiring momentum in 2025:

  • Manufacturing and consumer goods sectors outperformed others in terms of compensation growth, driven by supply chain expansion and domestic demand revival.

  • Technology firms continued to dominate hiring volumes, although they maintained relatively stable compensation trends to control operational costs.

  • Financial services saw an uptick in demand for professionals with investment, analytics, and regulatory knowledge, supported by the fintech boom.

  • MBA hiring, although stable in volume, recorded subdued salary growth, suggesting saturation or cautious optimism in management hiring.

The report also highlights a growing need for interdisciplinary talent—graduates who can blend technical skills with business acumen, especially in roles involving data-driven decision-making and customer-centric innovations.


Universities Reassess Curriculums to Match Industry Needs

To respond to market realities, many universities are revising their curriculums. A few notable shifts include:

  • Integration of coding and analytics across disciplines, even for non-tech programs

  • Elective courses in entrepreneurship, product management, and user experience design

  • Focus on outcome-based learning, with assessment models favouring practical application over rote memorization

There is also a renewed push towards digital literacy, ensuring students are familiar with tools like:

  • Python, R, SQL for data roles

  • Tableau, Power BI for analytics

  • Google Suite, Microsoft 365, and collaboration tools for remote work


Future Outlook: Optimism With Caution

As India progresses deeper into FY26, the outlook for the job market remains optimistic, especially for fresh graduates with industry-aligned skills. The surge in pre-placement offers, internships, and hiring budgets all point toward a reinvigorated employment landscape. However, disparities between campuses, and the lack of practical experience among many graduates, continue to pose structural challenges.

Corporate leaders and academic institutions alike will need to intensify collaboration to:

  • Design skill-centric learning pathways

  • Expand internship reach to rural and Tier III areas

  • Invest in faculty upskilling and digital infrastructure

In conclusion, 2025 marks a promising turning point for campus placements in India. But for the country to fully capitalize on its demographic dividend, a sustained focus on employability, inclusive access, and skill development will be essential. The Deloitte Campus Workforce Trends Report offers both encouragement and a call to action, reminding all stakeholders that bridging the skill gap is critical to ensuring a robust, future-ready workforce in the years ahead.

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