On April 14, 2025, Fonebox Retail Limited, a fast-growing retail brand in the electronics and mobile sector, announced the grand opening of two large-format retail stores in Gujarat, marking a significant milestone in its ongoing national expansion strategy. This update was disclosed in accordance with Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, and was submitted to the National Stock Exchange of India Limited (NSE) under the trading symbol FONEBOX.

According to the official filing, each store spans approximately 1600 square feet, positioning them as substantial footprints in the company’s retail portfolio. These stores are strategically located in Baroda (Vadodara) and Gandhidham, two of Gujarat’s most commercially active cities.

Strategic Location and Store Features

The new stores are situated in prime locations within both cities, designed to attract high footfall and cater to the growing demand for mobile and electronic retail. The company emphasized that the opening of these stores is a part of its expansion plan to enhance geographic reach and serve a broader range of customers more effectively.

Each store is expected to showcase a wide selection of smartphones, accessories, and consumer electronics, offering competitive pricing, on-site customer support, and modern in-store experience zones. The 1600 sq. ft. size per outlet allows for a spacious, customer-friendly layout that aligns with Fonebox’s mission to deliver high-quality service and convenience.

Corporate Statement

Ms. Charmi Shah, Company Secretary and Compliance Officer of Fonebox Retail Limited, signed the disclosure and shared that the move represents a significant step in the company’s journey to become a national leader in mobile retailing. She stated that this expansion aligns with the firm’s long-term vision to build a robust retail network that is both customer-centric and regionally diverse.

Why Gujarat?

Gujarat has emerged as a key market for consumer electronics, driven by rising urbanization, increasing smartphone penetration, and growing disposable income. Baroda and Gandhidham, in particular, are known for their vibrant commercial ecosystems and are ideal hubs for retail growth. By entering these cities with spacious, strategically placed outlets, Fonebox aims to tap into the consumer potential and establish a stronger regional presence.

About Fonebox Retail Limited

• CIN: Not specified in release

• ISIN: INE0Q4701019

• NSE Symbol: FONEBOX

• Industry: Mobile Retail and Consumer Electronics

• Expansion Model: Large-format stores in Tier 1 and Tier 2 cities

Fonebox Retail Limited is known for its customer-first approach and has been steadily expanding across India with a blend of brick-and-mortar stores and digital-first initiatives. The company focuses on offering the latest gadgets, easy financing options, and value-added services that cater to a diverse customer base ranging from tech enthusiasts to first-time smartphone users.

Forward Outlook

The launch of these two new outlets is expected to drive revenue growth and brand visibility in the western region of India. The company may continue expanding across other key Indian markets in the coming quarters, targeting similar high-potential cities with large-format retail spaces.

Fonebox’s strategy seems to be working toward creating a pan-India retail footprint while also reinforcing its commitment to quality and service at the local level.

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