Gold Prices Plummet by 7% After Government Cuts Basic Customs Duty

Team Finance Saathi

    26/Jul/2024

Key Points:

Gold Price Drop: Gold prices fell by 7%, or Rs 5,000 per 10 grams, due to a reduction in the basic customs duty.

Jewellery Demand Surge: The price cut has increased consumer demand for jewellery, benefiting jewellers before the festive season.

Market Impact: Gold and silver prices dropped in Delhi, with experts predicting future stability in bullion prices.

Gold prices have experienced a sharp decline of 7%, equivalent to Rs 5,000 per 10 grams, following the Indian government's decision to slash the basic customs duty on gold. This move, aimed at making gold imports cheaper, is expected to curb gold smuggling and provide a boost to the organised jewellery sector. Jateen Trivedi, VP Research Analyst at LKP Securities, noted, "The cut in basic customs duty on gold prices makes the yellow metal cheaper."

Impact on Jewellery Demand

The substantial reduction in gold prices has led to a resurgence in consumer demand for jewellery. Traders are reporting increased footfall in jewellery outlets, indicating a positive market response. Balram Garg, Managing Director of PC Jeweller, commented, "This will act as a sales booster for jewellers before the festive seasons." The anticipation of festivals has heightened the appeal of purchasing jewellery, further driving demand.

Gold and Silver Prices

Following the government's Budget announcement, gold prices in Delhi fell to Rs 70,650 per 10 grams, while silver prices dropped to Rs 84,000 per kg. The reduction in gold prices has been warmly welcomed by the market, addressing long-standing demands to reduce smuggling and support the organised sector. The decline in both gold and silver prices reflects the immediate impact of the customs duty cut on the bullion market.

Outlook and Future Stability

Gold futures on the MCX have shown signs of partial recovery, with the most traded August contract rising. Market experts are predicting stability in bullion prices once there is greater clarity on various economic and political factors, such as potential interest rate cuts by the US Federal Reserve. The reduction in gold prices is expected to have a stabilising effect on the market, encouraging more investments in gold as both a commodity and a financial asset.

Consumer and Market Reactions

The recent developments in gold pricing have sparked a range of reactions from both consumers and market analysts. Lower costs due to the customs duty cut are anticipated to stimulate increased investments in gold. This shift is likely to enhance gold's appeal not only as a commodity but also as a financial asset, further stabilising its market value.

Jewellery retailers are particularly optimistic about the price drop. Many expect this trend to boost sales significantly, especially as the festive season approaches. The reduction in gold prices is seen as a timely intervention that will support jewellers in capitalising on increased consumer interest and purchasing power.

Government's Strategic Move

The government's decision to reduce the basic customs duty on gold is a strategic move aimed at strengthening the organised sector and curbing illegal activities like smuggling. By making gold imports cheaper, the government hopes to encourage legitimate trade practices and ensure that benefits reach both consumers and the industry.

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This policy shift is expected to have long-term positive effects on the gold market, promoting a healthier economic environment for trade and investment. The reduction in smuggling activities will also lead to a more transparent and regulated market, enhancing trust and reliability among consumers and traders alike.

Economic Implications

The economic implications of this reduction in customs duty are multifaceted. On one hand, it is expected to stimulate the domestic jewellery market, driving higher sales and profitability for retailers. On the other hand, it may also influence global gold prices by altering demand patterns and import volumes in one of the world's largest gold markets.

As economic and political factors such as potential interest rate cuts by the US Federal Reserve come into play, the gold market is likely to experience fluctuations. However, the recent policy changes provide a foundation for greater stability and growth, offering investors and consumers a more predictable and favourable market environment.

Conclusion

The sharp decline in gold prices following the government's decision to reduce the basic customs duty marks a significant shift in the Indian gold market. This move is poised to benefit the organised jewellery sector, curb smuggling, and encourage increased investments in gold. As the market adjusts to these changes, consumers and traders can look forward to a more stable and prosperous period, particularly with the festive season on the horizon. The strategic reduction in customs duty not only addresses immediate market needs but also sets the stage for sustained growth and stability in the long term.

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