India’s Hotel Industry Projected to Grow at 9% CAGR, Driven by Rising Demand
Sandip Raj Gupta
13/Dec/2024

What's covered under the Article:
- India's hotel industry is projected to grow at 9% CAGR, driven by demand exceeding supply.
- Structural drivers such as leisure and business travel, MICE segment expansion, and international tourism recovery will boost growth.
- Despite risks like seasonality and economic downturns, the industry benefits from improved occupancy rates and higher Average Room Rates (ARR).
India’s hotel industry is positioned for significant growth in the coming years, with demand projected to outpace supply. According to a recent report by Axis Capital, the industry is expected to grow at a 9% compound annual growth rate (CAGR) from FY24-27, driven by several favorable factors that continue to boost demand across various segments.
1. Demand Outpacing Supply:
The primary driver of the hotel industry’s growth is the demand-supply dynamic. The report highlights that demand is projected to grow at a 12% CAGR during the period FY24-27, significantly outpacing the expected 9% CAGR in hotel supply. This is a substantial improvement compared to the earlier period between FY08-15 when the industry experienced overcapacity due to rapid supply growth (15% CAGR). The more balanced and moderate supply growth going forward will allow the industry to enjoy an extended upcycle.
2. Structural Growth Drivers:
Several structural drivers are expected to sustain this growth in the hotel sector. Leisure travel, which accounts for 46% of total hotel demand, has been consistently growing for over three decades. Factors such as rising disposable incomes and the increasing number of upper-income households are expected to continue fueling demand for leisure travel. As India's middle class expands and more people travel for leisure, the hotel industry is set to benefit from this long-term trend.
3. Business Travel and Corporate Recovery:
Business travel, which comprises 31% of hotel demand, is also poised for a recovery. With the improvement in corporate profits and rising travel budgets, business travel is expected to pick up pace. Hotels catering to the Meetings, Incentives, Conferences, and Exhibitions (MICE) segment will see increased demand as corporate events and conferences rebound. The segment is further supported by higher wedding budgets and the growing trend of global events being hosted in India, contributing to increased hotel bookings.
4. Growth in International Tourism:
The international tourism segment is still recovering from the pandemic but is expected to grow in the coming years. This growth will be supported by improvements in tourism infrastructure, such as better connectivity, upgraded amenities, and new international arrivals. The expansion of tourism offerings and a more attractive India as a tourist destination will contribute to higher demand in the hospitality sector.
5. Luxury Hotels and Tier-Two Cities:
While the general hotel industry sees balanced growth, luxury hotels remain a key area of focus. These hotels, with higher capital expenditure and longer gestation periods, are less cyclical in nature, making them a safer investment in a growing market. India’s branded hotel supply remains among the lowest globally, leaving significant room for growth, especially in Tier-two cities. As the focus shifts beyond metro cities to these emerging markets, the growth potential in India's hotel industry is immense.
6. Occupancy and Average Room Rate (ARR) Growth:
With rising demand, the hotel industry is set to benefit from improved occupancy rates and ARR growth. These metrics are expected to drive profitability as higher demand allows hotels to charge premium prices. The combination of higher occupancy and rising room rates will lead to improved operating metrics for the sector.
7. Risks and Challenges:
Despite the optimistic outlook, there are several risks that could impact the hotel industry’s growth. Seasonality in demand can lead to fluctuations in occupancy rates during certain months, while an economic downturn or recession could impact disposable income and reduce travel budgets. These external factors could present challenges for sustained growth in the short term.
Conclusion:
India’s hotel industry is positioned for strong growth, driven by a robust demand for leisure, business travel, and international tourism. The 9% CAGR growth forecast for supply, combined with rising occupancy and room rates, presents a positive outlook for the sector. While risks like seasonality and economic downturns exist, the structural drivers behind demand growth ensure the industry remains on track for continued expansion. With luxury hotels and Tier-two cities emerging as key growth areas, India’s hotel sector is poised to become one of the world’s leading hospitality markets.
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