On September 11, InMobi, the SoftBank-backed consumer technology company, announced a significant milestone in its growth journey. The company has successfully raised $100 million in debt financing from MARS Growth Capital, a joint venture between MUFG and Liquidity Group. This substantial investment marks a pivotal moment for InMobi as it continues to advance its technological capabilities and prepare for a major transition.

Naveen Tewari, CEO of InMobi, expressed his satisfaction with the new funding, highlighting the importance of the support from MARS Growth Capital. He stated, “We are pleased to have the confidence and funding from MARS Growth Capital to further accelerate our growth trajectory.” This funding is expected to play a crucial role in enhancing InMobi’s artificial intelligence (AI) technology, which is central to both its consumer and enterprise offerings.

InMobi has ambitious plans for the funds, aiming to bolster its AI technology development and explore potential AI-focused acquisitions. The company is already in the process of preparing for its listing in India, which will mark a significant step in its expansion strategy. The investment aligns with InMobi’s strategy to leverage AI for innovative lock screen experiences and enhance its advertising platforms. Tewari noted, “AI is the bedrock of both InMobi’s consumer and enterprise businesses.” This technology is envisioned to revolutionize how ads are integrated into user experiences, driving superior engagement and outcomes for consumers, advertisers, and publishers alike.

MARS Growth Capital, which focuses on future-ready AI platforms across Asia Pacific and Europe, views this transaction as a major step forward. Ron Daniel, Co-Founder and CEO of Liquidity Group and CEO of Mars Growth, remarked, “Liquidity, through its JV with MUFG, Mars Growth, is committed to growing the Asian tech ecosystem. As one of our largest transactions to date, this financing will help fuel InMobi’s next phase of AI-led growth.” This underscores the strategic importance of the investment in supporting InMobi’s expansion and innovation goals.

The $100 million infusion is set to accelerate InMobi’s plans not only for its AI technology but also for its broader market presence. With the upcoming IPO in India and the focus on leveraging AI to enhance its product offerings, InMobi is poised for a significant growth phase. The funding will enable the company to invest further in its AI initiatives, ensuring that it remains at the forefront of technological advancements in the consumer tech space.

In conclusion, the recent financing from MARS Growth Capital represents a crucial development for InMobi. It provides the company with the resources needed to advance its AI technology and pursue strategic acquisitions, all while preparing for a major IPO in India. This move reflects a growing trend of investments in technology-driven companies and highlights the increasing role of AI in shaping the future of digital experiences.

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