India’s automobile sector saw a dynamic shift in sales trends during April 2025, with Maruti Suzuki maintaining its dominance while Tata Motors recorded a year-on-year decline. Meanwhile, Mahindra & Mahindra and Hyundai exhibited mixed performance, highlighting evolving consumer preferences and production dynamics across different segments.

Maruti Suzuki Maintains Market Leadership

Maruti Suzuki, India’s largest car manufacturer, sold 1.52 lakh units domestically in April 2025, up nearly 4% YoY from 1.46 lakh units in April 2024. Including exports, total sales touched 1.8 lakh units, showcasing the company’s strong market grip.

• The passenger vehicle segment, including models like Alto, Dzire, Baleno, Grand Vitara, and Ciaz, saw a 0.5% YoY rise, clocking 1.39 lakh units.

• The Super Carry, Maruti’s light commercial vehicle, surged 34% YoY, selling 3,349 units, a positive sign for its commercial product line.

Why it matters:
Maruti Suzuki’s continued growth amid stiff competition reinforces its position as a preferred brand for both personal and commercial buyers in India.

Mahindra & Mahindra Posts Strong Passenger Vehicle Growth

Mahindra & Mahindra did not provide a clear breakdown of domestic versus export numbers, but overall auto sales stood at 84,170 units, with exports at 3,381 units, implying domestic sales at approximately 80,789 units.

• The highlight was a 28% YoY jump in passenger vehicle sales, reaching 52,330 units in April 2025.

• These numbers reflect strong consumer demand for Mahindra’s popular SUV line-up like XUV700, Scorpio-N, Thar, and Bolero.

Why it matters:
Mahindra's aggressive product strategy in the SUV segment continues to pay off, keeping its passenger vehicle sales on an upward trajectory.

Tata Motors Reports YoY Decline

Tata Motors, which has been one of the strong performers over the past few quarters, saw a decline in April 2025.

• Total domestic sales dropped 7% YoY to 70,963 units, compared to 76,399 units in April 2024.

• Passenger vehicle sales fell 6% YoY, with the company selling 45,199 units in April 2025.

• Its commercial vehicle sales were also down by 10% YoY, at 25,764 units.

Why it matters:
This marks a shift for Tata, which had been witnessing consistent gains in both the electric vehicle and SUV segments. The dip may signal demand saturation or production bottlenecks.

Hyundai Shows Export Strength, Domestic Steady

Hyundai India, a key player in the passenger car market, clocked 44,374 domestic units sold in April 2025. While this was stable on the domestic front, the real growth was in exports.

• Exports rose 21% YoY, with 16,400 units shipped overseas during the month.

Popular models like the Creta, i20, and Venue continue to fuel Hyundai’s sales both domestically and internationally.

Why it matters:
While Hyundai maintains stable local performance, the strong export growth positions it well in international markets and helps offset any domestic pressure.

Key Takeaways from April 2025 Auto Sales Data

• Maruti Suzuki’s steady growth highlights sustained consumer trust in its affordable and mid-range offerings.

• Mahindra’s robust PV growth signals consumer preference for rugged, feature-loaded SUVs and solidifies its presence in rural and urban markets.

• Tata’s decline across PV and CV segments could be a temporary fluctuation or a sign of increasing competition and supply-side pressures.

• Hyundai’s export growth strengthens its global positioning, offering a buffer against flat domestic sales.

Conclusion: Market Still Competitive Despite Mixed Results

India’s automotive industry remains competitive and resilient, with manufacturers adapting to evolving customer needs, export dynamics, and technological transitions such as EV adoption. The April 2025 sales data shows a clear divide—while some automakers are seeing consistent growth, others are hitting hurdles either due to product lineup gaps, supply chain issues, or pricing pressures.

Looking ahead, the upcoming months will be crucial in determining how these trends evolve, especially as festive season demand begins to build and new EV launches enter the market.

The Upcoming IPOs in this week and coming weeks are Srigee DLM, Manoj Jewellers.

The Current active IPO are Wagons Learning, Kenrik Industries, Arunaya Organics.

Start your Stock Market Journey and Apply in IPO by Opening Free Demat Account in Choice Broking FinX.

Join our Trading with CA Abhay Telegram Channel for regular Stock Market Trading and Investment Calls by CA Abhay Varn - SEBI Registered Research Analyst.