Nureca Limited, a prominent name in the health and wellness equipment sector, has taken a significant leap toward expanding its manufacturing capabilities with the announcement of a new production facility in Village Sundra, Sub-Tehsil Zirakpur, District SAS Nagar, Punjab. This strategic move has received formal approval from the Government of Punjab, specifically from the Department of Industries & Commerce (Invest Punjab), marking another milestone in Nureca's growth journey.

The announcement, made in accordance with Regulation 30 of SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, underscores Nureca’s long-term vision of strengthening its manufacturing base within India. The new unit will primarily focus on the production of health and wellness equipment, which has been Nureca’s core strength, especially in the wake of increased demand for quality healthcare solutions both domestically and globally.

Approval under IBDP 2022

The proposed manufacturing facility has been approved under the Industrial and Business Development Policy (IBDP) – 2022, a robust policy framework designed by the Government of Punjab to foster industrial development and attract strategic investments in the state. The policy aims to support businesses through infrastructure development, ease of doing business, and direct incentives.

Thanks to this framework, Nureca will be eligible for a host of state-sponsored incentives that are expected to significantly reduce its capital and operational costs. Though the specific details of the incentives were not disclosed in the regulatory filing, the policy typically includes benefits such as:

• Capital and interest subsidies

• Stamp duty exemption or reimbursement

• Electricity duty concessions

• Support for skill development and employment generation

These incentives are critical for companies like Nureca that are actively investing in infrastructure and technology to meet rising consumer expectations and maintain competitive pricing.

Boost to Domestic Production & 'Make in India'

The upcoming facility will directly contribute to the ‘Make in India’ initiative, a flagship campaign by the Government of India that encourages companies to manufacture their products within the country. This new plant will enhance Nureca’s domestic production capability, thereby reducing reliance on imports, shortening supply chains, and boosting overall responsiveness to market demands.

By localizing production, Nureca aims to ensure better quality control, faster time-to-market, and improved cost efficiencies. Additionally, this move will support employment generation in the region, potentially offering hundreds of jobs across engineering, operations, logistics, and administrative functions.

Strategic Significance for Nureca

From a strategic standpoint, this expansion aligns with Nureca's focus on:

• Innovation: Developing advanced, technology-driven health and wellness devices tailored for the Indian market.

• Operational Excellence: Streamlining supply chain management and optimizing manufacturing practices to lower overheads and enhance margins.

• Stakeholder Value Creation: Delivering long-term sustainable growth that benefits shareholders, employees, consumers, and the community.

The location, Zirakpur in SAS Nagar, is a well-connected industrial hub with proximity to Chandigarh, giving the company logistical advantages and access to skilled labor.

Strengthening Nureca’s Market Position

Over the years, Nureca has emerged as a leading health-tech company, offering a wide array of products ranging from smart medical devices to wellness tools. This new manufacturing facility will serve as a backbone for Nureca’s expanding portfolio, especially as the company eyes deeper penetration into Tier II and Tier III cities.

The increased capacity will also empower the company to:

• Enter new product categories

• Increase exports to neighboring countries

• Cater to growing institutional demand, including hospitals and health centers

Given the rising awareness of preventive healthcare and the increasing adoption of smart wellness solutions, Nureca’s investment comes at a strategically opportune time.

Final Remarks

In conclusion, the approval of Nureca’s new manufacturing facility by the Government of Punjab marks a noteworthy development not just for the company, but also for India’s burgeoning health-tech manufacturing ecosystem. With its emphasis on local production, government incentive support, and a robust policy framework under IBDP 2022, this project is well-positioned to become a cornerstone in Nureca’s operational roadmap.

As the company moves ahead with construction and operationalization of the new facility, stakeholders can expect enhanced efficiencies, stronger brand positioning, and a positive financial impact over the medium to long term. This expansion showcases Nureca’s proactive approach to growth, resilience in adapting to dynamic market trends, and continued commitment to delivering high-quality wellness solutions made in India.

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