Nureca Limited Enters Partnership with Zepto
Nureca Limited, a prominent player in the healthcare and wellness products sector, has announced a strategic distribution agreement with Zepto, a leading quick-commerce platform in India. This partnership aims to make Nureca's products more accessible to customers through Zepto's rapid delivery network.

The agreement, disclosed under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015, reflects Nureca’s commitment to expanding its digital and e-commerce footprint.

Key Details of the Agreement

• Platform: Zepto (Quick commerce platform).
• Nature of Agreement: Domestic distribution of Nureca’s products.
• Current Status: Initial order volumes do not yet meet SEBI’s materiality threshold.
• Future Outlook: Business discussions suggest that sales and order volumes could surpass materiality levels in the coming quarters.
• Confidentiality: Specific financial terms remain undisclosed due to business confidentiality.

Expected Benefits from the Partnership

1. Increased Accessibility: Leveraging Zepto’s quick commerce network to deliver products faster.
2. Market Expansion: Strengthens Nureca’s presence in the growing e-commerce and quick-delivery segment.
3. Sales Growth: Projected rise in sales volumes as the partnership matures, potentially surpassing regulatory materiality thresholds.

Strategic Implications
This collaboration positions Nureca Limited to capitalize on the rapid growth of the quick-commerce sector, which has become a vital part of India's retail ecosystem. Zepto’s expansive reach and efficient delivery model are expected to complement Nureca’s portfolio of wellness and healthcare devices, enhancing customer satisfaction through faster and convenient access.

What’s Next?
As the partnership evolves, analysts and stakeholders will closely monitor the impact on Nureca’s financial performance, particularly as order volumes grow. This agreement marks a key step in Nureca’s strategy to expand its distribution channels and adapt to changing consumer preferences.

Conclusion
The partnership between Nureca Limited and Zepto is poised to unlock new growth opportunities in the Indian market. While initial order volumes are modest, the potential for scaling up indicates a promising trajectory for both companies in the quick-commerce domain.

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