Omaxe Group has announced an investment of approximately ₹250 crore for the development of its new premium residential project, Omaxe Cassia, located in Lucknow. The company disclosed the development through a press release submitted to stock exchanges under Regulation 30 of the SEBI (Listing Obligations and Disclosure Requirements) Regulations, 2015.

The project is being developed by Omaxe Garv Buildtech Pvt. Ltd., a wholly owned subsidiary of Omaxe Limited.

According to the company, the project has already witnessed strong market response, with nearly 300 out of 360 residential units sold even before large-scale construction activity begins.

Omaxe Cassia Located in 690-Acre Township

The project is part of the larger 690-acre Omaxe Metro City township situated on Raebareli Road, Lucknow.

The township is one of the major integrated developments in the region and offers residential, commercial, and lifestyle infrastructure.

The company stated that Omaxe Cassia has been strategically planned within this self-sustained township ecosystem to cater to the rising demand for integrated urban living spaces.

Project Details

Omaxe Cassia will include:

• Eight residential towers
• Premium 2BHK apartments
• Spacious 3BHK apartments
• Modern township infrastructure
• Lifestyle-focused amenities

The company said the project will be developed in compliance with RERA timelines and is expected to be delivered within the next:

Three years

Strong Early Sales Response

One of the biggest highlights of the announcement is the strong pre-construction sales momentum.

Out of the total 360 units planned in the project:

Nearly 300 units have already been sold

This strong demand indicates growing interest among homebuyers and investors in Lucknow’s residential real estate market.

The company linked this demand to changing buyer preferences and increasing interest in integrated township developments.

Bhoomi Pujan and Construction Commencement

To officially mark the beginning of construction work, Omaxe Group recently conducted a:

• Bhoomi Pujan
• Hawan ceremony

at the project site.

The event reportedly witnessed participation from:

• More than 500 attendees
• Homebuyers
• Channel partners
• Company representatives

Such ceremonies are commonly conducted in India before beginning major construction projects.

Why Buyers Are Choosing Integrated Townships

According to Omaxe, homebuyers today are no longer evaluating homes only as standalone apartments.

Instead, buyers are increasingly focusing on:

• Connectivity
• Social infrastructure
• Long-term development potential
• Township ecosystem
• Lifestyle facilities

Integrated townships provide residents with a complete urban living environment, including:

• Roads
• Parks
• Retail spaces
• Educational facilities
• Recreational infrastructure

This trend has become increasingly visible in tier-2 cities such as Lucknow.

Strategic Location Advantage

Omaxe Cassia is strategically located on Raebareli Road, one of Lucknow’s rapidly developing residential corridors.

The area is witnessing strong infrastructure growth and improving urban connectivity.

The project benefits from access to:

• Expanding city infrastructure
• Major road networks
• Growing residential demand
• Urban development projects

The company believes the location strengthens the project’s long-term investment appeal.

Omaxe’s View on Changing Consumer Preferences

The company highlighted that the strong sales response reflects changing consumer behaviour in the housing market.

According to the company’s statement, buyers are increasingly prioritizing:

• Long-term value
• Township ecosystem
• Urban convenience
• Infrastructure growth
• Lifestyle integration

Omaxe stated that it intends to maintain strong execution quality as the project enters the construction phase.

Focus on Execution and Delivery

The company emphasized its commitment to:

• Construction quality
• Timely execution
• Long-term value creation
• RERA compliance

Timely project delivery remains an important factor influencing buyer confidence in the Indian real estate market.

Growth of Lucknow Real Estate Market

Lucknow has emerged as one of India’s fast-growing real estate markets in recent years.

The city has witnessed increasing demand due to:

• Infrastructure expansion
• Metro connectivity
• Growing employment opportunities
• Urbanization
• Affordable residential pricing compared to metros

Developers are increasingly launching integrated township and premium housing projects in the city.

Raebareli Road Emerging as Growth Corridor

Raebareli Road has become an important residential micro-market in Lucknow.

The region is attracting residential development due to:

• Connectivity improvements
• Infrastructure upgrades
• Availability of large land parcels
• Growing residential demand

Integrated township projects are particularly gaining traction in this area.

Omaxe Metro City Township

The larger Omaxe Metro City township spans approximately:

690 acres

Integrated townships of this scale typically include:

• Residential projects
• Commercial spaces
• Retail developments
• Educational facilities
• Green spaces
• Community infrastructure

Large township developments often attract buyers looking for long-term lifestyle and investment benefits.

About Omaxe Limited

Omaxe Limited is one of India’s well-known real estate developers.

Establishment

The company was established in:

1987

Stock Exchange Listing

Omaxe has been listed on:

• National Stock Exchange of India (NSE)
• BSE Limited

since:

2007

Omaxe’s Real Estate Portfolio

The company has developed projects across multiple segments, including:

• Residential housing
• Commercial projects
• Integrated townships
• Retail developments
• Mixed-use properties

According to the company, it has delivered approximately:

140.17 million sq. ft. of real estate

across:

31 cities in 8 states

States Where Omaxe Operates

The company operates in several Indian states, including:

• Uttar Pradesh
• Punjab
• Haryana
• Rajasthan
• Madhya Pradesh
• Uttarakhand
• Himachal Pradesh
• Delhi

Its projects span both metro and tier-2 cities.

Major Projects Developed by Omaxe

The company highlighted several landmark developments, including:

Omaxe New Chandigarh Township

A large integrated township project.

World Street, Faridabad

A commercial and retail destination inspired by global shopping streets.

Omaxe Chowk, Chandni Chowk

A major commercial redevelopment project in Delhi.

Royal Residency, Ludhiana

A residential development project.

The Omaxe State, Dwarka

A mixed-use development featuring:

• Retail
• Hospitality
• Sports
• Entertainment infrastructure

Importance of Integrated Township Projects

Integrated township projects are becoming increasingly important in India’s real estate sector because they offer:

• Planned infrastructure
• Better community planning
• Lifestyle amenities
• Reduced congestion
• Long-term appreciation potential

Such projects are especially attractive in growing urban regions.

Residential Real Estate Demand in India

India’s residential real estate market has shown strong momentum in recent years due to:

• Rising urbanization
• Higher income levels
• Infrastructure expansion
• Improved homebuyer sentiment
• Demand for lifestyle housing

Developers are increasingly focusing on premium and integrated housing projects.

Investor Interest in Tier-2 Cities

Tier-2 cities like Lucknow are gaining attention from:

• Homebuyers
• Institutional investors
• Real estate developers

because of:

• Lower property prices
• Infrastructure growth
• Urban migration
• Long-term appreciation potential

This trend is supporting new project launches across such cities.

Importance of RERA Compliance

Omaxe stated that the project will be developed according to RERA timelines.

The Real Estate (Regulation and Development) Act, commonly known as RERA, was introduced to improve:

• Transparency
• Accountability
• Timely delivery
• Consumer protection

RERA compliance is now a major factor influencing buyer trust.

Why Early Sales Matter for Developers

Strong pre-launch or early-stage sales are important because they help developers:

• Improve project cash flows
• Gauge market demand
• Build investor confidence
• Reduce inventory risk

Selling nearly 300 units before full-scale construction reflects strong market acceptance for Omaxe Cassia.

Market Outlook for Lucknow Housing Sector

Lucknow’s housing market is expected to benefit from:

• Urban infrastructure projects
• Road expansion
• Metro rail connectivity
• Commercial growth
• Population expansion

Developers are increasingly targeting the city with premium residential offerings.

Key Takeaways From the Announcement

₹250 Crore Investment Planned

Omaxe will invest around ₹250 crore in the project.

Strong Early Demand

Nearly 300 out of 360 units have already been sold.

Premium Township-Based Living

The project is part of the 690-acre Omaxe Metro City township.

Three-Year Delivery Timeline

The company plans to complete the project within three years under RERA norms.

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