TVS Motor and PETRONAS Strengthen Partnership to Enhance Indian Motorsport
Team Finance Saathi
13/Mar/2025

What's covered under the Article:
- TVS Motor and PETRONAS extend their partnership for three years to boost Indian motorsports.
- PETRONAS continues as the title sponsor for TVS Racing and supplies high-performance lubricants.
- The partnership enhances TVS Apache motorcycles with race-derived technology for superior performance.
TVS Motor Company, a global leader in the two-wheeler and three-wheeler segment, has announced the extension of its strategic partnership with PETRONAS Lubricants International (PLI). This collaboration aims to elevate Indian motorsport excellence, reinforcing TVS Racing’s dominance in the racing industry.
Under this renewed three-year agreement, PETRONAS will continue to be the title sponsor for TVS Racing, supporting its participation in the Indian National Supercross Championship (INSC), Indian National Rally Championship (INRC), and Indian National Motorcycle Racing Championship (INMRC). This partnership highlights the commitment of both companies toward fostering motorsport culture in India while advancing high-performance lubricants in the country’s growing two-wheeler industry.
Strengthening Indian Motorsports with Global Expertise
TVS Racing, India’s first factory racing team, has been an integral part of India’s motorsport landscape for over four decades. By renewing this collaboration, TVS Motor Company and PETRONAS reaffirm their shared vision of enhancing motorcycle racing standards while providing advanced lubrication solutions tailored for performance motorcycles.
Key aspects of this partnership include:
- Continuation of PETRONAS as the title sponsor of TVS Racing.
- Supply of premium semi and full synthetic lubricants under the PETRONAS TVS TRU4 brand, enhancing engine performance and longevity.
- Integration of race-derived technology from TVS Racing into the TVS Apache series, bringing high-performance features to road motorcycles.
Impact on the Indian Two-Wheeler Industry
The extended partnership signifies a major boost to India’s motorsport scene, providing aspiring racers with world-class training and racing opportunities. TVS Racing has a legacy of over 40 years, securing multiple national and international titles. The team’s success in championships like the Bajas Championship and TVS Asia One Make Championship (OMC) underscores its global motorsport expertise.
TVS Racing’s philosophy of ‘Track to Road’ ensures that its racing innovations directly influence its commercial motorcycle offerings. The TVS Apache series, inspired by TVS Racing, benefits from advanced engineering and performance enhancements, making it a popular choice among Indian riders.
Industry Leaders Speak on the Collaboration
Vimal Sumbly, Head Business – Premium at TVS Motor Company, emphasized the brand’s pioneering role in Indian motorsports, stating:
"TVS Racing has maintained an 80% win rate across multiple formats of racing. This partnership with PETRONAS Lubricants International enhances our racing capabilities and strengthens our Apache series with race-proven technology. We are committed to shaping the future of motorsports in India while nurturing world-class talent."
Binu Chandy, CEO of PETRONAS Lubricants India (Pvt) Ltd, highlighted PETRONAS’ commitment to motorsport innovation, saying:
"Our continued association with TVS Racing aligns with our goal of delivering cutting-edge lubricant solutions. This partnership strengthens our presence in the Indian two-wheeler market and reinforces our global energy ambitions."
Future of TVS Racing and PETRONAS Collaboration
TVS Racing has been a dominant force in national and international motorsport, securing titles across multiple categories, including INMRC Pro Stock (165cc & 301-400cc), INRC, and INSC.
The 14th season of TVS Indian One Make Championship (OMC) recently concluded, showcasing top racing talent from India. With PETRONAS' support, TVS Racing will continue its legacy of developing skilled riders and setting new benchmarks in Indian motorsport.
This partnership also extends to PETRONAS Lubricants International's global expertise, ensuring that TVS Racing benefits from advanced fluid technology solutions used in premier motorsport events, including Formula One.
Conclusion
With this extended partnership, TVS Motor Company and PETRONAS Lubricants International are poised to redefine Indian motorsports. This collaboration will not only benefit professional racers but also enhance the performance of TVS motorcycles for everyday riders. By combining racing expertise with lubrication technology, TVS Racing continues to inspire a new generation of motorsport enthusiasts while reinforcing its position as India’s leading factory racing team.
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