Umiya Mobile Limited, established in 2012, is a known name in the multi-brand retail space, especially in the sale of smartphones, mobile accessories, and consumer durable electronics. With a wide product lineup that includes leading global brands like Apple, Samsung, Realme, Xiaomi, Oppo, Vivo, Motorola, Google Pixel, and Infinix, the company has gained trust and visibility across multiple customer segments.

The company is coming out with a Fixed Price IPO of ₹24.88 Crores, comprising a fresh issue of 37.70 lakh equity shares. The IPO price has been set at ₹66 per share. The lot size is 2,000 shares, with retail investors required to apply for a minimum of 2 lots (4,000 shares), amounting to an investment of ₹2,64,000.

IPO Subscription and Listing Details

The IPO opened for subscription on July 28, 2025, and closed on July 30, 2025. As per data updated at 7:00 PM on July 30, the issue was subscribed 42.67 times, indicating strong investor interest despite the market environment. The allotment date is set for July 31, 2025, and listing is expected on August 4, 2025, on the BSE SME platform.

The market capitalization at IPO price is estimated to be ₹93.85 Crores. The book-running lead manager for the issue is Smart Horizon Capital Advisors Private Limited, while the registrar is BIGSHARE SERVICES PVT LTD. Shreni Shares Limited is the market maker.

Grey Market Premium (GMP) Analysis

One of the most tracked unofficial indicators, the Grey Market Premium (GMP), for Umiya Mobile is currently ₹0. This means no premium is being commanded for the stock in the grey market. The GMP has remained unchanged from July 24, 2025, suggesting that listing gains are unlikely. Investors are advised not to rely on GMP, as it is not regulated and only indicative.

The GMP trend as of July 24, 2025:

• IPO Price: ₹66

• Expected Listing Price: ₹66

• GMP: ₹0 (0.00%)

This makes it evident that although the IPO was heavily subscribed, listing-day gains might not be substantial.

How to Check Umiya Mobile IPO Allotment Status

Investors can check their IPO allotment status by following these steps:

1. Visit the Registrar’s official website (BIGSHARE SERVICES).

2. Select Umiya Mobile Limited from the dropdown list.

3. Enter either your Application Number, PAN, or DP Client ID.

4. Click on Submit to view your allotment result.

Once the allotment status is known, investors can prepare for either a refund or ensure their demat account is credited with the allotted shares.

Objectives of the IPO

Umiya Mobile plans to use the Net Proceeds from the issue towards:

• Repayment or prepayment of borrowings amounting to ₹1,900.00 Lakh

• General corporate purposes with an allocation of ₹227.20 Lakh

This fund allocation indicates a deleveraging strategy by the company and an intention to improve its capital structure.

Financial Performance of Umiya Mobile

Umiya Mobile has shown impressive financial growth over the past three financial years. The following data underscores its consistency in revenue and profit generation:

• Revenue from operations:

  • FY25: ₹60,127.53 Lakh

  • FY24: ₹45,158.42 Lakh

  • FY23: ₹33,354.45 Lakh

• EBITDA:

  • FY25: ₹1,104.73 Lakh

  • FY24: ₹585.58 Lakh

  • FY23: ₹207.79 Lakh

• Profit After Tax (PAT):

  • FY25: ₹566.24 Lakh

  • FY24: ₹234.94 Lakh

  • FY23: ₹18.24 Lakh

These numbers indicate a strong upward trajectory, especially in profitability, which suggests better operational efficiency.

Key Valuation Metrics

The IPO valuation is moderate compared to industry standards, which reflects both growth potential and pricing discipline:

• Pre-issue EPS (FY24): ₹5.42

• Post-issue EPS (FY24): ₹3.98

• Pre-issue P/E Ratio: 12.17x

• Post-issue P/E Ratio: 16.57x

• Industry P/E: ~22x

• ROCE (FY24): 27.64%

• ROE (FY24): 50.79%

• RoNW: 40.51%

These metrics signal that the company is capital-efficient and can generate good returns on equity, making it a healthy business proposition.

Promoter Background and Company Strengths

The company was founded by Mr. Jadwani Kishorbhai Premjibhai, Mr. Jadvani Girishkumar Premjibhai, and Mr. Vijesh Premjibhai Patel, who have over 12 years of experience in the electronics and mobile accessories trade.

Their hands-on experience in retail, deep understanding of the customer base, and agility in adapting to new mobile technologies give Umiya Mobile a competitive edge in a price-sensitive yet technology-driven market.

Should You Invest in Umiya Mobile IPO?

Although the IPO has been overwhelmingly subscribed, analysts suggest caution. Here’s why:

• No listing gains expected based on current GMP data.

• The minimum investment amount is high for retail investors at ₹2.64 Lakhs.

• Despite sound fundamentals, the valuation is stretched post-issue with a P/E of 16.57x compared to the industry average of 22x.

Therefore, short-term listing gains are uncertain. However, long-term investors looking for retail sector exposure and strong financials may consider investing, but only after further review post listing.

Disclaimer
This article is for educational and informational purposes only and does not constitute financial advice. Investment decisions should be based on individual risk tolerance and consultation with SEBI-registered advisors. Market conditions are volatile and subject to change. Neither the author nor the platform is responsible for losses arising from use of this information.

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